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I Promise to those I love... not to drink and drive, avoid reckless driving, always wear my seat belt. |
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News articles and other related stories about The I Promise Teardrop. |
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I Promise Teardrop
The I Promise Teardrop safety program advertised on Lamar Outdoor
Advertising billboards 2008. |
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If you cannot see the video above click here to view. |
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A Teardrop of Hope
“At the funeral I felt, this is my nephew and he killed a human being. There’s not a mean bone in his body, but he killed someone,” Benway recalled. From then on, she knew the idea was meant to be. She decided to spread a message of hope and prevention, not only to prevent more victims, but also for her nephew. Soon Jill’s friends started asking about the little symbol hanging from her rear view mirror. They also wanted to make promises to their parents. The public schools in Edmond endorsed the idea and started distributing them. She got some attention from local media and the idea has continued to grow. With the help of longtime friend Pat Dunlap, Benway established a website and the I Promise teardrops are available online at www. IPromise.tv. “I didn’t want this campaign to be about a bunch of wrecked cars. I wanted it to be a hopeful message about prevention,” she said. The I Promise driver safety campaign is different from other safety messages, she said, because the teardrops are intimate and personal. They represent a promise made to someone you love. “It’s not just something on a piece of paper, another parent lecture or finger pointing, it has a real emotional value,” she said. Although drunk driving is a serious concern, Benway wanted to be sure the emblem addressed reckless driving like using cell phones and texting while driving. These are all distractions and distractions can be deadly, she said. The cross country coach and teacher of more than 20 years said she is hoping that the tear drops can be handed out with the purchase of prom tickets. She has hopes the idea will take hold nationwide. “As a teacher, I teach my kids to have big dreams, because we are all full of inspiration,” she said. “I’m shooting for Oprah.” |
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Life-Saving Keychain These two words can change lives: “I Promise.” Written on a keychain, they remind teenagers to drive carefully. A high school track coach, Karen Benway, created the “I Promise” keychain for her teenage daughter. “I just wanted something that she would have with her in the car,” Benway said, “that would always remind her that I love her and am counting on her to be safe.” AAA South Dakota endorses the keychain. Teen drivers are over-represented in traffic fatality statistics—often, all it takes is a little extra thought to do the right thing. The keychain is $8.00 and can be ordered online at www.ipromise.tv or by sending a check to: I Promise LLC, 1505 Concord Ct., Edmond, Okla. 73003. The Web site also describes an “I Promise” teardrop on a ribbon or leather string that can be purchased for $8, but remember, it’s against the law to hang anything from your rear view mirror in South Dakota. |
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Teacher makes a difference with 'I Promise'
teardrops EDMOND — From a tragic accident that took the
lives of two young men — one killed, the other one sentenced to a
life in prison — the “I Promise” safety program in Edmond was
born. |
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I
Promise’ program deserves kudos
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I
Promise The inspiration for I Promise came to Benway during a sleepless night when she thought about her own life experiences with decision-making and safety and the well being of her daughter. “I got up in the middle of the night and wrote down everything I envisioned in my mind. I thought about stories of students throughout the community and in my own life and I got to thinking of all the tears shed. I wanted my daughter to think twice about the simple issues—about putting her seat belt on and being a cautious driver,” she explained. The teardrop, inscribed with the words, “I Promise,” is designed to hang from the car’s rearview mirror, symbolizing the promise to not drink and drive, to avoid reckless driving and always wear a seatbelt. “It’s a real promise that’s hanging in front of them,” said Benway. A pledge card accompanies the teardrop and a contact card allows drivers to list the names and numbers of individuals to call in case of emergencies. With celebrity DUIs on the rise, alcohol use among teenagers has also increased, raising the risk for drunk-driving related incidents and sparking the need for positive role models to promote healthy decision-making. “The reason for the program is that we are losing way too many people in this world,” said Benway. “The teardrop represents reality. When you’ve sat through funerals where lives and situations could have been prevented, you begin to see where the passion behind it is coming from.” Benway hopes for the message to reach not only teens, but also adults. According to the National Traffic Highway Safety Administration, someone is killed every 31 minutes and injured every two minutes as a result of an alcohol-related crash. High-risk groups include people of all ages who are guilty of driving while intoxicated, using a cell phone or text messaging. “I’m making the promise to my own kids and the connection should be made both ways. I have a teardrop for myself and my daughter and she sees that I’m going to keep my promise too. The teardrop is a constant reminder of the lives lost. It’s not just about drinking, it’s also about wearing seatbelts and not using cell phones while driving,” expressed Benway. Parent, Brenda Smith of Edmond also carries the best interest of her family at heart when it comes to safety. “Years ago I gave my children visor clips as a “drive safely” reminder, but now I’m giving them, and my teenage granddaughter, a teardrop promise because it’s much more visible and [makes it] impossible to get behind the wheel without noticing it. The teardrop promise says ‘I love you.’ The more impressions it makes in their minds, the more safety awareness it creates.” With growing support from school districts, teachers, parents and the Edmond Police Department, Benway wishes to convey the positive message to communities nationwide and contribute to organizations such as MADD (Mothers Against Drunk Driving) and V.I.P. (Victims Impact Panel). Benway’s friend, Pat Dunlap, has been a driving force in the success of I Promise. Dunlap’s media expertise has opened the gateway to reaching individuals everywhere through the program’s website, ipromise.tv. The site contains video documentaries of teens and adults involved with the campaign, in addition to testimonials, statistics and a place to order the I Promise teardrop for a friend or loved one. Benway and Dunlap encourage parents to watch the videos with their children to open a bridge of conversation to discuss important and valuable life changing lessons. “Our target is young drivers to old [drivers] and everything in between,” said Dunlap. “We can’t let a minute go by without helping people make good decisions.” While the program is still in its early stages, Benway and Dunlap have been transformed by the experience thus far. Dunlap, the father of two young drivers, recently had the opportunity to talk with his son who has agreed to make the promise. “It’s meant the world to me and it really helps kids handle the peer pressure,” he said. “To me the teardrop means that I’ve made a promise to myself and my family.” Benway too has witnessed stories of students who admit that they think twice about getting in the car if they are in not in a responsible condition to drive when they see the I Promise teardrop hanging from their mirror. “I think it’s a passionate ideal between a parent, child or anyone,” she said. “They are making a promise to themselves to not take the road that leads to destruction.” “I absolutely think that this can change lives. If it changes one person’s life, then it’s worth all the time that I’ve put into it,” Dunlap said. “Things like this are preventable when taking a proactive approach. It’s in that spirit of being proactive that you hope people will give it a second thought.” If you have someone you love behind the wheel and wish to learn more about sending the I Promise message of hope to friends and family, visit www.ipromise.tv. |
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Reminding Teens to Drive Safely
By Chuck Mai AAA February 2008 A high school track coach has come up with a little clear acrylic teardrop with two words on it—two words that can save lives. The two words are “I promise.” The hope is that teen drivers will make a pledge to drive safely and hang the teardrop from their rear view mirror to be reminded regularly of that promise. Safe driving means using seat belts, and it means no REMINDING TEENS TO DRIVE SAFELY cell phone use or text messaging. It also means no booze and no reckless driving. Karen Benway created the “I Promise” teardrop for her own teenage daughter. “I just wanted something that would always be in her face, reminding her,” she said. AAA Oklahoma endorses the teardrop. Teen drivers are over-represented in traffic fatality statistics—all too often, all it takes is a little extra thought to do the right thing. The teardrop comes with either a purple ribbon or a brown leather string. They’re $6 each, available at www.ipromise.tv. |
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Teardrop pledge,
Students promise to drive safelyBy Dawn Marks Staff Writer The Oklahoman - 1/5/08 EDMOND — Karen Benway wants to help parents sleep a little better, and teens be a lot safer. Benway, a cross country running coach at Edmond Santa Fe High School, and her friend, Pat Dunlap, are asking young drivers to make a promise to drive safely. Those who make the promise can display an acrylic teardrop with the words "I Promise” in their cars and be reminded of that promise. Benway, also a health and physical education teacher at Summit Middle School, was worried about her 16-year-old driver one night about two years ago as she tried to sleep. Benway said all she could think about was whether her daughter used her seat belt and was driving safely. "Honestly that is just every mother's worry,” Benway said. As she tossed and turned, Benway thought of a teardrop with the words "I Promise” written on it. She got up and wrote her idea down and was able to sleep, she said. Later, she made a teardrop for her daughter's car. "I just wanted something that would always be in her face, reminding her,” Benway said. Six months after she made the first teardrop, her nephew was driving in an accident that killed a friend, and Benway decided she needed to do more to get her message out. She started making teardrops for her students because she remembered other students who died in accidents before they got out of high school. "There was a boy in my class at Summit who sat in the same spot three years in a row and never made it out of high school. I've often thought of him,” Benway said. Benway and Dunlap, the father of a friend of Benway's daughter, have now started a Web site www.ipromise.tv where people can order the teardrops. The mementos also will be handed out with Edmond prom tickets this year. The acrylic teardrops come with a card detailing the driver's promise to loved ones to not drink and drive, avoid reckless driving and always wear a seat belt. The teardrop symbolizes the lives already lost in driving accidents, and a purple ribbon symbolizes the homes where drivers are heading. Alyssa Nale, 16, a student of Benway's, said she has seen the teardrop work. Nale said some friends, who had the teardrop in their car, were in an accident this year that totaled the car, but all the passengers were fine after the accident because they were wearing their seat belts. Nale, who just got a car for Christmas, now will have a teardrop hanging from her rear view mirror. "I know every time I get into my car I'll look at it,” Nale said. "I think it does help you make the right choices.” Dunlap said the teardrops can serve as a reminder for adult drivers too, and can help young drivers deal with peer pressure when they encourage their passengers to wear seat belts. "It's a constant reminder, a visual reminder ... to always use safety behind the wheel of a car,” Dunlap said. "I just wanted something that would always be in her face, reminding her.” Karen Benway |
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I Promise, LLC |
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